The 2024 Atlantic hurricane season is shaping up to be one of the most intense on record, posing significant risks to the oil and gas industry. Infrastructure damage, supply chain disruptions, and economic challenges are among the critical threats, especially for offshore and remote operations. The Gulf Coast, a region that accounts for 45% of U.S. oil refining capacity, over half of natural gas processing, and 20% of crude oil production, is particularly vulnerable. According to Colorado State University’s Tropical Weather and Climate Research Center, this coastline is the most likely in the

Artificial Intelligence (AI) is fundamentally reshaping the dynamics of modern business, offering unprecedented opportunities to redefine operational efficiency, customer engagement, and strategic decision-making. As 2025 approaches, both the MarTech landscape and the broader AI technology industry are evolving rapidly. Businesses are compelled to adapt to this transformative era by exploring new strategies, tools, and frameworks to thrive in a competitive, AI-driven marketplace. This comprehensive exploration delves into the key trends, expert insights, and groundbreaking predictions that ar

Artificial intelligence (AI) is revolutionizing how organizations operate, from enhancing customer experiences to optimizing internal processes. With its potential to add an estimated $19.9 trillion to the global economy by 2030, AI’s transformative impact is undeniable. For product teams, AI is reshaping daily operations, bringing significant benefits alongside the challenges of adoption. While the excitement around AI is justified, it’s essential for product leaders to approach its integration thoughtfully. Here’s what to consider when incorporating AI into your product strategy.

Elevate your holiday season with data-driven insights. Learn how to optimize offers, personalize experiences, and drive customer loyalty. In recent years, competition among travel service providers has intensified due to the global resurgence of the tourism sector. Launching generic vacation promotions is no longer sufficient to attract today’s discerning travelers. The differentiating factor lies in harnessing smart data to deliver tailored holiday offers based on individual preferences. This article explores how tourism companies can leverage technologies like predictive analytics and big d

Frederik Steensgaard is the Chief Executive Officer and Co-Founder of BeCause, a startup enterprise software company that enables sustainability data to flow simpler, faster, and cheaper for travel companies. The company’s AI-powered sustainability hub allows companies to collect and communicate their sustainability efforts in one place, empowering them to make sustainability a regular part of their operations and a competitive advantage for their business. Frederik is also an elected member of the Climate Committee at the Confederation of Danish Industry, where he contributes to discussions

The advent of AI-powered adaptive commerce is transforming B2B e-commerce for enterprises across various sectors. Beyond merely enhancing customer insights or product recommendations, AI is now driving a new approach that blends physical and digital realms—often referred to as “phygital.” By integrating AI into physical environments, B2B e-commerce firms are crafting seamless and engaging shopping experiences that bridge online and offline spaces. Here’s how AI-driven physical technology is disrupting B2B e-commerce, along with tips based on our experience.